I think that the GTM Engineer could exist only in small/mid early-stage context.
When you scale, you need vertical expertise.
When you’re trying to reach PMF, you have low resources and so you need people with horizontal skills.
Personal opinion :)
Could very well be true — also because larger orgs have less growth mindset, less velocity, and knowledge of modular stacks, which attract less this kind of talent
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I think that the GTM Engineer could exist only in small/mid early-stage context.
When you scale, you need vertical expertise.
When you’re trying to reach PMF, you have low resources and so you need people with horizontal skills.
Personal opinion :)
Could very well be true — also because larger orgs have less growth mindset, less velocity, and knowledge of modular stacks, which attract less this kind of talent